Build a Lead Magnet Campaign

Written by Dyfrig

7 Jul, 2023

In this video, I’ll walk you through the process of setting up a lead magnet campaign. Lead magnets are valuable freebies that help filter out uninterested prospects and target potential customers. I’ll explain how to create a landing page with a logo and sales blurb, collect information like name and email, and include a permission tick box and privacy policy link. After submission, we move on to a thank you page where we can be more creative. I’ll also discuss the importance of confirmation emails and delivering the lead magnet. Then, we’ll explore a linear email sequence with delays and tips for each email. Finally, I’ll explain how to tag prospects and transition them to a long-term nurture sequence or a discovery call. Don’t miss out on this comprehensive guide to optimizing your lead magnet campaigns!

My Name is Dyfrig and I help businesses think in terms of Smart Client Lifecycle Management to plan and implement the systems and automation that improve client experiences, create a sustainable business, and increase revenue.

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